Contemporary Issues In Business And Management Essay - 1

Contemporary Issues In Business And Management - Essay Example Recently, major proportion of the population shares their personal information through online. Data like medical records, credit card purchases and other important materials are recorded in several significant powerful databases. A contemporary issue can be defined as the issue that has a specific relevance to the present time. It can lead to several management problems and challenges, such as ethical issues, corporate and social responsibility issues that can affect the business performance of the organization (Rosenfield, 2006, p.43). The leading firms around the globe are trying to capitalize on the opportunities that have been established and reformed due to globalization and advanced modern information technology. Now-a-days, the business organizations are trying to bring innovation in their business process in order to achieve competitive advantages within the competitive global market. Facebook is the largest global social networking site. Over 500 million global people are co nnected with each other through this social networking site. ... However, the study will reveal Facebook’s several contemporary issues associated with the business ethics and social responsibility management. Analysis of Several Contemporary Issues The organization argues that there is no wrong in the social media promotional strategy. According to the organization, they already have recommended on their site to check in security settings before liking any page or status. The Facebook users are aware of the Facebook advertising activities (Mullerat, 2011, p.149). Since the year 2004, the organization has made numerous controversial moves related to privacy. The study will discuss and analyze several trends and prominent privacy incidents that have occurred over the organization’s lifetime. Permissive Defaults The organization used to select certain default privacy settings for the new initial sign ups. These settings are generally customizable, but several users of Facebook never bother to adjust the privacy settings. At the initial stages, the website has default privacy settings. At that point of time only college students were allowed to register as the website users. The organization has been able to increase its customer base in global market by implementing several unique business strategies (Poynter, 2010, p.253). A complaint was raised against Facebook that the organization is trying to sell the personal information and data of its users to other marketing organizations against money. The Advertising Standards authority has disclosed a code of advertising that has included the social responsibility clause. It aims to restrict the advertisers not to break the spirit of the rules. Initially, the organizations around the globe were posting free advertisements.